Top 6 SEO Trends to Optimize for in 2023 Here are the top 12 SEO trends to consider: 1. Voice Search: 2. Artificial Intelligence: 3. Featured Snippets: 4. E-A-T: 5. Influencer Marketing: 6. Local SEO: 1. Voice Search: Voice search is becoming more common, and you need to optimize your content for voice search queries. That means using natural language and long-tail keywords. A) Voice Search In Digital Marketing Voice search is a rapidly growing trend in digital marketing, and it's important for businesses to consider its impact on their marketing strategies. Here are some examples of how voice search is altering digital marketing: Keyword optimization: Voice searches tend to be more conversational and natural than typed searches, so businesses need to optimize their content with long-tail keywords and phrases that people are likely to use in their voice searches. Local search: Voice search is often used for local search queries, such as finding nearby businesses or restaur
Google’s Upcoming Core Web Vitals Update for 2023 Google's upcoming Core Web Vitals update is expected to roll out in 2023, and it will impact the ranking of websites in search results based on the performance of the website in terms of user experience. The Core Web Vitals are a set of performance metrics that measure loading speed, interactivity, and visual stability of a website. Website owners and developers should monitor their website's performance on the Core Web Vitals using Google's PageSpeed Insights tool and take steps to improve their website's performance on these metrics. Improving the performance on these metrics will result in a better user experience and may lead to a boost in search engine rankings. It's important to note that while the Core Web Vitals will be a new ranking factor, they will not be the only factor in determining search engine rankings. Other factors such as content relevance, keyword usage, and the quality of external links will st